The Spirit of the Boar (And the Couch)

Once a Boar, Always a Boar

Confession. I’ve always had the spirit of a Wild Boar.

The problem was, for a long time, I was a Sedentary Swine. I was the king of the living room, a professional-grade beer guzzler, and a relentless addict to anything that came in a sugary wrapper or a greasy bag. I didn't "charge" at anything unless it was the doorbell ringing with a food delivery.

I was 105kg of "slowing down." Society told me that at 50, this was my natural habitat. I was supposed to settle into my armchair, accept the belly, and let the fire go out.

I chose to charge instead.

Earning the Right to Binge

I haven’t turned into a salad-eating robot. I still love a binge. My inner boar still wants to eat everything in sight.

But there’s a new rule in the Savage Over 50 protocol:

You have to earn the right to eat.

Now, if I want that extra serving or that celebratory drink, I pay for it in sweat first. I pay for it at the race finish line. I pay for it under the barbell.

"Unleash the Savage" isn’t about becoming a saint. It’s about taking that same relentless "boar energy" that I used to use for binging on Netflix and cigarettes, and turning it toward a pursuit for greatness.

Why the Boar?

The Boar is the only animal that doesn't know how to move backward. It has no "Reverse" gear.

• At 105kg: I was charging toward a heart attack.

• At 75kg: I am charging toward the best decade of my life.

I’m still a boar. I still have the appetite. I still have the grit. But now, I’m a boar with a purpose.

Who is this for?

If you’re a middle aged guy who still loves his food, still struggles with the "couch" version of himself, but is tired of feeling like a ghost—welcome to the pack. We aren't here to be "gentle." We are here to get strong, stay dangerous, and earn our place at the table.

Head down. Eyes forward. Earn your fuel.